37signals: Programming At Warp Speed

BusinessWeek’s Speed Demon cover story profiles 37signals in their Online Extras…

37signals turns the old ways upside down. For starters, its applications are delivered on the Web for a monthly fee, not sold in boxes. The company’s seven employees don’t believe in planning, either. They just start creating and trying things out. And rather than loading products with bells and whistles, they design them to do a few things well.

(from BusinessWeek via SVN)